About Us

Savvy Sales & Marketing has passionately dedicated over 10 years to the smart home and luxury audio-video market and has partnered with leading brands, integrators, service providers, distributors, and specialty retailers to build an ecosystem in the Midwest that helps support end users with technology that makes life easier, safer and enjoyable around home or office. 

A strong technical background and belief in collaboration, finds Savvy Sales & Marketing regularly presenting not only to industry partners, but also to builders, designers and architects - forging relationships that brings growth to all involved.

To continue providing best in class service, Savvy Sales & Marketing consistently stays ahead of industry trends and the fast-moving technology in audio-video, lighting, shading, surveillance, and automated control, which is then communicated back to partners.  An immeasurable work ethic with a deep commitment to solutions and strategies, continually drives top results for all in the Savvy Sales & Marketing community.

Headshot of Shawn Nanney, Principal of Savvy Sales and marketing

Shawn has a passion for the marriage of technology and design.  When you combine that with his entrepreneurial drive for affecting change and growing businesses, it puts him in a unique position to lead Savvy Sales and Marketing as one of a handful of sales representative firms redefining the rep model.  Shawn began his career as a Certified Public Accountant working as an auditor for nine years, but quickly fell in love with the smart home automation and audio video market when he transitioned to running a specialty retail and custom installation business.  During this time, Shawn completely immersed himself in the market, training with CEDIA, leading manufacturers and the Imaging Science Foundation. 

After seven years, Shawn recognized that the market was calling for a new sales rep model - “The new rep model is one that is not only interested in pushing boxes, but one that provides technical and business support to eliminate the challenges presented by a fast changing market and technology.”  

Today, Shawn is absolutely committed to creating value not only for brand partners, but for all in the channel including the consumer. Shawn maintains, “We must be an extension of the brands we represent and that means staying connected locally on all levels and building a community, so that education moves fluidly through distribution to the end user and new relationships get forged for expansion.”  

Shawn continues his hands-on approach and is actively involved in account management, brand partnerships and community education.

Click here to connect with Shawn on LinkedIn.

 

Learn More